WhatsApp Automation

Stop Losing Leads After Hours.
Automate Your WhatsApp.

In South Africa, WhatsApp is how business gets done. We build automation that responds to every enquiry instantly, day or night, qualifies your leads, sends payment links, manages bookings and keeps your CRM up to date. All without lifting a finger.

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24/7
Lead response, even while you sleep
5min
Average lead response vs hours manually
3×
More leads converted with instant follow up
What It Is

WhatsApp Automation That Works While You Don't

WhatsApp Business automation connects your WhatsApp number to intelligent workflows that run automatically. When a lead messages you at 11pm on a Sunday, your business responds in seconds: asking the right questions, capturing their details, booking an appointment or sending a quote, all before you've even seen the notification.

We build these automations using the WhatsApp Business API combined with platforms like Make.com, and integrate them directly into your CRM, booking system or payment platform. Everything is tailored to your specific business, your language and your customer journey.

Common WhatsApp Automations We Build

  • Instant lead response and qualification bots
  • Automated appointment booking and reminders
  • Dynamic payment link generation and sending
  • After hours enquiry capture and follow up
  • Customer onboarding sequences
  • Broadcast messaging to opted in contacts
  • CRM updates triggered by WhatsApp interactions
  • Post service follow up and review requests
How It Works

What Happens When a Lead Messages You

Here's an example of how a WhatsApp lead automation runs from the moment a potential client makes contact, without any manual involvement from your team.

See How We'd Automate Your Business
1
Lead sends a WhatsApp message
Could be from a Facebook ad, website button, Google My Business listing or direct. Doesn't matter what time of day.
2
Instant automated response, within seconds
A personalised message goes back immediately. Your brand, your tone, your language. No canned "we'll get back to you" message.
3
Chatbot qualifies the lead
Asks the right questions, such as service needed, location, budget and timeline, and captures the answers automatically.
4
Lead is routed and your CRM is updated
The contact and their details are added to your CRM, tagged correctly and assigned to the right team member.
5
Booking, quote or payment link is sent
Depending on your workflow, an appointment is booked, a quote is sent or a payment link is generated and delivered.
6
Follow up sequence begins automatically
Reminders, check ins and nurture messages go out at the right times. No one falls through the cracks.
What's Included

Everything We Build Into Your WhatsApp Automation

Every automation is custom built around your business. Here's what a typical WhatsApp automation engagement includes.

Chatbot Design & Build

A conversational flow designed around your customer journey: what they ask, what you need to know, and how to move them forward.

Instant Lead Response

Every inbound message gets an immediate, on brand reply, regardless of time, day or volume.

Payment Link Automation

Dynamic payment links generated and sent via WhatsApp at the right moment in the sales process, no manual steps needed.

Booking & Reminder Flows

Appointment bookings confirmed via WhatsApp, with automatic reminders sent 24 hours and 1 hour before to reduce no shows.

CRM Integration

Every WhatsApp interaction updates your CRM automatically: contacts created, pipeline stages moved, tasks assigned.

Nurture & Follow Up Sequences

Automated sequences that stay in contact with leads who didn't convert immediately, keeping your business top of mind.

Who Needs This

Is WhatsApp Automation Right for Your Business?

If WhatsApp is a primary way customers reach you, or should be, and you're tired of responding manually, missing messages or following up inconsistently, this is for you.

We build WhatsApp automations for businesses across South Africa that rely on fast, personal communication to win and retain clients.

Industries we commonly build this for:

Estate Agents Medical Practices Law Firms Recruitment Agencies Training Providers Hospitality Ecommerce Accountants
Not sure if this applies to you?
Book a free 30 minute audit and we'll tell you exactly what's automatable in your business, no obligation.
Related Services

Often Combined With

WhatsApp automation works best as part of a connected system. These are the services most clients add alongside it.

CRM Automation
Automatically update your pipeline from WhatsApp
Lead Management
Full lead capture and nurture system
Booking Automation
Appointments booked and confirmed via WhatsApp
Payment Automation
Payment links sent and tracked automatically
FAQ

Common Questions About WhatsApp Automation

For full automation, such as instant responses, chatbots and CRM integration, yes, the WhatsApp Business API is required. It's different from the free WhatsApp Business app. We handle the API setup and onboarding as part of the engagement, so you don't need to worry about the technical side.

Absolutely. Automation handles the first response, qualification and routing, but at any point a human can take over the conversation. Most of our setups include a handoff trigger so when a conversation needs personal attention, it lands in front of the right person immediately.

Yes, when built correctly. We ensure all automations are built with POPIA compliance in mind, including opt in consent for broadcast messages, proper data handling and the ability for contacts to opt out. We don't build automation that sends unsolicited messages to people who haven't engaged with your business first.

A basic lead response and qualification bot typically takes 1 to 2 weeks from kickoff to live. More complex automations with CRM integration, payment links and multi step sequences take 2 to 4 weeks. The timeline depends on the complexity of your workflows and how quickly we can get access to your existing tools.

We integrate with most popular CRMs including HubSpot, Pipedrive, Zoho, Monday.com, Airtable and Google Sheets. For payments, we work with PayFast, Peach Payments, Yoco and others. If you use a specific tool, ask us, chances are we can connect it.

Pricing depends on the scope of your automation: number of flows, integrations, and whether we're setting up the WhatsApp Business API from scratch. The best starting point is a free audit where we scope exactly what you need and give you a clear quote. There are no hidden platform fees from our side, most ongoing costs are low monthly platform subscriptions you hold directly.

Ready to Automate Your WhatsApp?

Book a free 30 minute audit. We'll look at how leads currently reach you on WhatsApp, where you're losing them, and exactly what automation would look like for your business.

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